Wodapalooza Urban Camo
Custom Summer Camo Pattern
Born Primitive, Wodapalooza
Bright, fun, "Urban Camo" Pattern for Miami Fitness Event "Wodapalooza". Mixed a camo pattern with palm fronds and distressed. Used Adobe Illustrator to create the repeating pattern and finished in Photoshop with layer opacity and distression.
Email designed and animated in Photoshop and completed in Klaviyo.